Cloud adoption elevated considerably throughout COVID-19 and continues for a lot of corporations. Nevertheless, an infinite migration and modernization alternative stays as organizations proceed their digital transformation. The truth is, 72 p.c of organizations reported their business’s tempo of digital transformation accelerated due to COVID-19, in line with a survey sponsored by Microsoft in The Economist1. And we don’t count on that to decelerate anytime quickly.
We’re listening to key themes from our prospects that reinforce this, together with:
- Cloud has develop into the catalyst for innovation. Prospects are transferring past operational effectivity to create new merchandise and choices, leveraging the distinctive capabilities of cloud to differentiate themselves.
- Prospects will not be simply in search of know-how, they’re in search of a trusted companion. They want an skilled to assist them navigate these robust points as they transfer towards hybrid, multi-cloud, and edge environments, dealing with new complexities and alternatives.
- Safety, information privateness, and compliance are prime of thoughts for purchasers in each business as cyberattacks proceed to rise2.
These areas are alternatives for us to strengthen our partnerships and assist our mutual prospects understand their best potential. For this reason we’re specializing in three key areas of progress for Azure at Microsoft Encourage:
- Innovation with new cloud-native experiences.
- Modernization of app and information estates.
- Migration and modernization of infrastructure and mission-critical workloads.
This week, we’re saying new Microsoft Azure capabilities to assist companions improve return on investments, develop leads, and shorten gross sales cycles. This contains updates to our Azure Migration and Modernization Program (AMMP) and saying the ISV Success Program.
Learn on for extra particulars on our newest developments and every of the chance areas to see how we are able to ship the best worth to our prospects. Our Azure keynote session can also be an excellent useful resource to study extra.
Key investments to assist companions obtain success
Azure Migration and Modernization Program
We now have greater than 500 companions enrolled within the Azure Migration and Modernization Program (AMMP) throughout apps, information, and infrastructure. AMMP is our hero program to assist simplify and speed up migration and modernization, with the correct mix of incentives, finest follow steerage, instruments, and skilled assist. AMMP has powered deeper go-to-market connections with companions—and our purpose is to make sure each migration and modernization alternative has a companion connected to it. Companions are on the heart of how we execute with prospects.
We’re making substantive investments and updates to AMMP to assist drive scale and velocity of migrations:
Now greater than ever, we want companions’ assist to scale our prospects’ migration and modernization journeys. Enroll or nominate prospects for the AMMP.
ISV Success Program
Because the cloud turns into the material of each enterprise, throughout each business, prospects want extra full options to assist their progress and innovation. This creates large alternative because the demand for software program as a service (SaaS) and “something as a service options proceed to extend. To assist unlock alternatives for software program suppliers we’re excited to announce new advantages with the ISV Success Program to assist ISVs innovate quickly, construct effectively architected functions, publish them to our business market, and develop their gross sales. At the moment in preview, and broadly out there in fall 2022, this system is meant to be the pathway to ISV success within the Microsoft Cloud Companion Program.
Software program suppliers can benefit from this new program to construct throughout the Microsoft Cloud and get entry to cloud sandboxes, developer tooling, technical and enterprise sources, and a devoted group.
Innovate with new cloud-native experiences
Organizations throughout industries want to ship extremely personalised experiences to their finish prospects. Cloud-native functions might help meet these wants. For instance, Microsoft Azure has helped retailers like Walgreens acquire instant entry to wealthy transactional information and insights, enabling sooner choices and higher buyer experiences. In keeping with IDC3, 750 million new logical functions will probably be constructed by 2025. For this reason so many ISVs and enterprises are turning to Azure for his or her cloud-native functions. Companions might help prospects construct cloud apps utilizing scalable containerized architectures mixed with globally scalable databases infused with intelligence by way of AI.
Modernize software and information estates
Modernization of functions and information represents an enormous companion alternative the place one undertaking will result in the subsequent. The truth is, 59 p.c of organizations see modernizing apps to the cloud as a prime initiative4. In keeping with Microsoft estimates, the chance for information exceeds $42 billion right this moment, and can develop to $85 billion by fiscal 12 months 2025. Our purpose is to assist companions shut offers to modernize the applying and information estates even sooner. We’ve made this much more seamless with our newly launched Microsoft Clever Information Platform. This end-to-end ecosystem integrates databases, analytics, and governance throughout the shopper property—enabling organizations to adapt in real-time, add layers of intelligence to their functions, unlock quick and predictive insights, and govern their information—wherever it resides.
Regardless of the place our prospects are of their modernization journey, Azure presents flexibility between management over managing infrastructure and the extent of productiveness desired. Companion advisory companies and technical experience is extraordinarily invaluable on this estate-level alternative.
Migrate and modernize infrastructure and mission-critical workloads
Our prospects typically face time-sensitive choices with datacenter contract renewals or software program end-of-support. Because of this, many purchasers want to shift giant elements of their IT spend to the cloud with infrastructure as a service (IaaS) seeing the largest improve.
This 12 months additionally brings well timed migration alternatives for Home windows Server and SQL Server. It’s a good time for companions to advise prospects utilizing SQL Server 2012 and Home windows Server 2012/2012 R2 about Finish of Assist (EOS) timelines and assist them take motion to remain safe. It’s additionally a chance to speak with prospects about their cloud migration and modernization plans. We provide the perfect worth at each stage of cloud migration. To share simply two examples, it’s as much as 80 p.c inexpensive to run Home windows Server VMs and Azure SQL Managed Occasion on Azure than it’s with our predominant competitor. And it’s not nearly prices—we provide distinctive capabilities like Azure Automanage to simplify VM administration and the broadest SQL Server compatibility to ease the transfer.
Learn extra concerning the prime workloads with the biggest migration alternative as a key progress and income driver this coming 12 months with announcement particulars, together with:
- Azure Confidential Computing capabilities, now typically out there, permit companions to transition to Azure workloads that deal with delicate information with extra ranges of safety.
- Azure Middle for SAP options, now in preview, is an end-to-end resolution to deploy and handle SAP workloads on Azure, enabling prospects and companions to create and run an SAP system as a unified workload, and offering a extra seamless basis for innovation on the Microsoft Cloud.
- A brand new Azure Arc Enhance Program, in partnership with Intel, will drive the deployment of Azure Arc and Azure Stack HCI in buyer hybrid environments by way of our Techniques Integrator companion ecosystem.
- Our most up-to-date launch of Azure Stack HCI, in preview, delivers extra buyer worth and companion alternative with new options by offering elevated worth on funding, shortened time to worth, and improved assist expertise for Azure Stack HCI.
Get began at Microsoft Encourage
With a lot alternative forward, the place must you get began? Be sure you tune into the keynote and the Azure periods linked beneath to listen to from companions about how they’re already rising their enterprise by way of Microsoft Cloud and Azure. Companions can carry tailor-made business experience and options to enrich the innovation that Azure delivers. Along with our superb companion group, we’re creating alternatives with probably the most trusted cloud to empower prospects to remodel right this moment, tomorrow, and construct for the longer term.